Information for your own franchise: franquiciados@aristocrazy.com
Aristocrazy was born in 2010 as the fruit and extension of the legacy of the Suárez family. This, combined with our growing presence in both the national and international markets, has made us a great benchmark in the world of jewellery, providing our customers with the values we hold as a brand.
We are part of the finest jewellery tradition and legacy. Our prestige and reputation precede us.
Aristocrazy's presence in the world
We currently have 93 stores nationwide and 18 stores internationally:
Core brand pillars
The pillars that underpin Aristocrazy are quality, exclusivity and design, with perfection as the main guiding principle of the process.
Each and every one of our creations goes beyond the concept of an accessory to become an authentic symbol reflecting the attitude and personality of its wearer.
Aristocrazy is the vanguard of tradition, the democratisation of jewellery… The revolution has only just begun.
We currently have more than 2,000 references divided into our own categories that represent the value of our history and our goal of continuing to push boundaries:
Unique jewellery experiences
Another great value that has set us apart is our Piercing and TA-TU experiences. On one hand, we offer an extensive catalogue of first and second piercing jewellery with unique designs that, like the rest of our jewels, are crafted from the finest selection of materials and precious stones.
On the other hand, TA-TU offers our customers a truly unique experience. It consists of a 14K gold chain welded to measure in different areas of your choice (wrist, ankle, neck or waist).
Our relationship with our franchisees is unique
Aristocrazy has successfully established its values and principles in the market through a solid and wide-reaching franchise network, built on stores with a brand image that remains consistent regardless of location.
The commercial relationship between Aristocrazy and the franchisee is strengthened through close collaboration, facilitated by an organisation of qualified professionals who cover the entire territory in which commercial activities take place.
With its specialist team, Aristocrazy supports the franchisee before and after the store opening. Regional managers together with the International Retail Manager visit the store periodically to discuss and provide advice on point-of-sale management, sales strategy, store design and the creation of a profitable and consistent synergy between franchisees and the affiliate.
We analyse each store's situation in detail to ensure the correct location in terms of competition, target audience and footfall. With a simple, internally developed integration, it is possible to restock products in stores in the most efficient way.
At Aristocrazy we organise theoretical and practical training for the management of points of sale. Store staff travel to a point of sale as similar as possible to the new opening, and the training/international retail manager accompanies and advises throughout the process during the setup and the first days of the opening.